We collaborate with our clients to keep all aspects of your message on target. Together, we chart a course for success.
We craft your identity, from helping choose a name to creating a memorable mark, ensuring a true presentation of your business.
From blogs to ecommerce and web applications, we build custom solutions to reach your audience.
We give your pitch presentations the high impact necessary for a strong first impression. Infographics bring your data to life.
We love the smell of fresh ink and the endless paper textures available. Print is alive and well at our studio.
Get the word out. We make sure your brand is cohesively represented across all platforms.
Presentation is everything. Let us help tell your brand’s story and create packaging that sets you apart.
We love a challenge, if you can think it we can make it happen.
Co-Founder + Art Director
ROLES Art + Creative Director, Lead Designer, Project Manager
With a background (and BFA) in Visual Art from the Milwaukee Institute of Art & Design and over 10 years experience in design studios, Michelle’s creative process fits the demands of each client’s unique project. She captures the essence of a brand and conveys the message through art direction, graphic design, and illustration. Her fine arts training has endowed her with a strong eye for provocative design, dynamic composition and the tools to be a stellar brainstormer and problem solver.
When Michelle’s not designing you can find her painting in her East Austin studio, taking road trips & catching live music whenever possible.
Co-Founder + Web Developer
ROLES Production Artist, Web Developer, Copy Editor, Tech Support
Asad received a degree in Advertising with minors in English and Anthropology, graduating from the Greenlee School of Journalism and Mass Communication at Iowa State University in 2005. Asad grew up as the middle child in a multi-cultural family, living on three continents (and visiting a fourth) before settling in Austin. It’s no surprise that he found a career in the middle ground between form and function. His role as a production artist and web developer is a balancing act of design, technical specifications, and client expectations.
He is equally at home working alone or with a team, in a corporate office or remotely, producing digital or printed work. He is an excellent communicator, having worked with clients and partners from diverse backgrounds in a wide range of industries.
While only fluent in English, Asad can read Arabic and Greek, and has produced work in Spanish and Chinese. He remains a student of culture and a citizen of the world, taking pride in knowing a little bit about a lot of things and a lot about a few.
Enjoys playing with his beautiful daughter, playing with words, playing computer games, playing guitar, and playing with cats.
We love to meet our clients face to face, but are happy to have a phone call or online conversation about your project. We’ll learn about who you are, you’re current business goals, and your dreams for the future. Then we’ll help determine the best strategy to communicate your vision.
Once we’ve mapped out our agreed upon direction in the form of a proposal, the search for inspiration begins. At this stage we transform research into creative concepts. An agreed upon number of concepts will be presented if your project calls for this type of execution.
We know that aesthetic tastes are very subjective and vary considerably. That’s why we work collaboratively with you in the early stages to ensure you like where we’re going. We value your opinions and anticipate a few rounds of revisions to refine your chosen design.
Upon approval of creative, we leap into action to bring your project to life. Logos are converted to a variety of digital formats, print pieces are prepared for production, and static website designs are developed into dynamic works of art. Any final adjustments are made during this stage.
When you say go, we hit the big red button. Permission to celebrate granted! Let our work speak for you, let the message reverberate, then let’s discuss where to go next. We can’t wait to grow with you and explore new worlds.